T-shirts are more than just clothes. Since its rise to popularity in the 1960s, T-shirts have been worn by everyone from children to grandmas, rock stars and office workers. They are a very powerful marketing material for all types of companies, organizations and associations. But that only works if your shirt looks good pupnpaws.com.
As expected, t-shirt design is one of our most popular categories, and we receive questions from customers all the time about how to get a fantastic design that matches your target audience, time frame and budget.
4 key design considerations
The base of his shirt is the graphic design he exhibits. You want your shirt to represent your brand, and also to stand out above all others. But that’s not easy – there are almost as many T-shirt designs out there as T-shirts by themselves. Consider four things to consider when creating your chart:
- Imagine your shirt as a work of art. After all, these days the street is as much a gallery as any museum. Try to create something original and distinctive; Start some conversations.
- Any person who wears his shirt is a representative of his business. So use the images on your shirt to let people know who you are and what you do.
- Consider when and where people will wear their shirt. Are you looking to interest an elegant audience? Modern? Vintage? Formal? Consider the preferences of your target audience and their design will make a better impression.
And some tips to print your shirts
In addition to those more theoretical issues, you also have to be practical. There are limits to what a printer can do, or rather what it can do for a reasonable budget. It is better to make these limitations clear from the beginning. These are some of the most important considerations:
- Simplify color, line and texture. All of them will come into play in the printer, and will expand or narrow your possibilities – not to mention your budget. In general, more complexity costs more. Concentrate on clean lines, less shading and more solid colors.
- Everything is easier with fewer colors. And speaking of colors, always use Pantone (your designer will know what it means).
- Make sure that the final design is drawn to scale, exactly as it will be printed on the shirt. Never leave the job of rescaling to the printer.
Of course, you can create a design that is simply your logo stamped on a chest pocket. But if you want your shirt to stand out and attract your target audience, consider all these tips when designing and printing your company shirts is key.